Once you’ve created your logo and all the challenges and worries associated with it are finally over, you’ll be wondering what to do next. To make your journey easier and make the most of your business logo, LogotypeMaker suppresses the .svg file format. As you continue reading, you’ll see not only what a vector image is but what it’s useful for and how it’s used.

What is the SVG file format?

SVG is an abbreviation for Scalable Vector Graphics. As the name implies, this is a vector graphic format that scales appropriately. And if your business requires large format printing (T-shirts, billboards, sandwich boards, etc.), that’s exactly what your logo needs.

Each .svg file is based on XML. All information about image colours, shapes, lines, curves, and text is stored in a readable text file. You can easily customize the .svg file format. You can change the image in any way you like without losing the initial quality.

Raster vs vector

As mentioned earlier, .svg is in vector format and probably doesn’t tell you anything if you’re not interested in graphic design. The important thing is that there are two types of graphic files: vectors and rasters. Also, when it comes to raster and vector selection, you need to consider the strengths and weaknesses of each format.

The raster file contains data that references all the pixels that make up the image. On the other hand, Vector formats store data as geometric descriptions (lines, curves, shapes, etc.). Therefore, raster files such as GIF, JPG, and PNG are typically used for non-enlarged images. However, if you try to make the raster file larger, you will find that it is of poor quality and looks terrible.

Vector formats do not have that problem and are typically used for high-resolution displays (such as Retina displays) and printing. So when you download the Logo type Maker package, small images such as social media avatars, favicon, website photos (including logos), email signatures, etc., are all provided in .jpg and .png, and most printable files. .svg format.

 How to open SVG format?

Another great thing about the .svg file format is that it can be opened without a specific image editor like CorelDraw. You can see it in your browser!

However, if you want to edit .svg format files, you need either a vector-based editor (CorelDraw, Adobe Illustrator, Inkscape, etc.) or a text editor (Notepad ++, etc.).

What are the advantages of the SVG file format?

The main (but not the only) advantage of all vector files is scalability. If you scale up the .svg file, it will look the same as if it were small.

Besides, the .svg format is pretty interactive. It’s based on XML, so it’s straightforward to customize. You can use CSS or Javascript to edit, add animations and other effects.

The .svg file format contains text (so you can open it in a text editor). It improves image search results on Google (and other search engines) on your website. Eventually, your website will become more visible, and traffic will increase.

And, of course, it goes without saying that .svg files are relatively small in size. When it comes to web performance, this is a significant asset. The main reason is that pages load faster on both PCs and mobile devices.

Where do you use the SVG format?

Now that you know what vector graphics are, it’s time to find a way to take advantage of them. The .svg file format is versatile and can save the lives of all entrepreneurs.

printing

Yes, I’ve mentioned it several times, but it’s worth pointing out again. As an entrepreneur, you will have to print your business logo more often than you think.

Do you need to get a branded uniform for your cafe staff? Get your Sea Turtle SVG! Are you planning to launch a street promotion campaign? The advertising agency representative requests a file in .svg format. Not enough leaflets distributed by promoters? .svg is the key! Are you dreaming of a stunning sign for your store or gym? .svg design saves one day! And trust me, the list goes on and on!

 Web presence

You may not know that you can use the .svg file format to create captivating animations and images with stunning visual effects and still photographs. Sure, animated logos may be too sticky for everyday use, but it’s always good to know that you’re wearing the trick, right? Animated .svg format images will surely catch the eye of the customer and make the brand stand out. This is perfect for promotional activities and unique business opportunities.

The .svg file format contains text (so you can open it in a text editor). It improves image search results on Google (and other search engines) on your website. Eventually, your website will become more visible, and traffic will increase.

And, of course, it goes without saying that .svg files are relatively small in size. When it comes to web performance, this is a significant asset. The main reason is that pages load faster on both PCs and mobile devices.

In addition, if you want your website to have interactive parts such as maps, diagrams, and infographics, consider getting it in .svg file format. It will continue to entertain users and help them reach their attention to what you want to notice.

Also, don’t forget the .svg interface or web application you can create. Sure, it requires some HTML5 skills, but other than that, the design and development opportunities offered by the .svg file format are more than impressive.

I hope this short article will give you an idea of ​​what vector graphics are and some ideas about the .svg files you currently own after creating your logo through LogotypeMaker. Share your thoughts and achievements in the comments section below. All your plans may come true!